WANDERING EARTH GARDENERS
Deliverables: Full Branding complete with logo suite, color palette, and branded pattern. Printed items: Business card. Digital items: Social media story.
Wandering Earth is a women-owned, inspirational landscape and garden company with an important mission - the make the world a better place, one plant at a time. After struggling to find the perfect design for her growing business, Stacy came to me for help to design a brand that aligned more with her mission.
The brand direction I outlined embraces minimal, earthy, and organic-inspired design, perfectly elevating her mission. It’s all about functional beauty - where the natural world meets a touch of whimsy. With a focus on clean lines, airy layouts, and muted, natural tones, the aesthetic create a calming, home-away-from-home vibe. Soft neutrals, light woods, and understated textures bring warmth and sophistication to this woman-owned landscaping venture, combining modern minimalism with the cozy practicality of the outdoors.
The brand direction I outlined embraces minimal, earthy, and organic-inspired design, perfectly elevating her mission. It’s all about functional beauty - where the natural world meets a touch of whimsy. With a focus on clean lines, airy layouts, and muted, natural tones, the aesthetic create a calming, home-away-from-home vibe. Soft neutrals, light woods, and understated textures bring warmth and sophistication to this woman-owned landscaping venture, combining modern minimalism with the cozy practicality of the outdoors.
Design Notes
